• News aggregator on electric cars and electric vehicles (cars, motorcycles, boats, planes).

Dodge dealers don’t need a new Charger — they need a new Caravan

If the market failures of the Dodge Charger Daytona and VW ID.Buzz have proved anything at all, it’s that the Baby Boomer era is over, and their kids — GenX and Millenials alike — aren’t willing to pay a premium for a vehicle that looks like something their dad once thought was cool. As GenX becomes the largest and richest new car-buying demographic, manufacturers need to find out what they are nostalgic about. Read more…